NEW DELHI, Jan. 9, 2024 -- Showcasing its deep commitment to sustainability and in addressing most pressing societal challenges, PayU, India's leading online payment solutions provider, launched a series of impactful Environmental, Social, and Governance (ESG) initiatives last year. These initiatives represented PayU's comprehensive approach to corporate social responsibility and environmental stewardship, positioning it as a pioneer in establishing a new pinnacle of sustainable business practices.

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Priya Cherian, CHRO, PayU said, "As we reflect on the year 2023, it's clear that our journey at PayU has been not just about achieving business milestones, but fundamentally about redefining the role of corporate entities in society. From launching groundbreaking sustainable packaging guidelines to empowering thousands through financial literacy programs and committing to renewable energy, our ESG initiatives are manifestations of our deep-seated belief in creating a more equitable, sustainable, and inclusive world."

"We are more confident and dedicated than ever to push the envelope on the high benchmarks we have set for ourselves in terms of our sustainability goals in 2024," she further added.

Some of the initiatives were as follows:

  • Sustainable Packaging Report Launch: Marking World Environment Day, PayU, in partnership with Prosus, launched the 'Scaling Sustainable Packaging' report on June 5th, 2023. This report addresses India's waste management challenges and outlines '10 Golden Rules' for e-commerce and delivery platforms to reduce packaging waste, increase recycling, and foster innovation in regenerative materials. PayU India has made significant strides in sustainability, notably by shifting to recycled paper products and Green Garbage Bags, saving nearly 2 tonnes of plastic waste annually.

  • Adoption of 5 villages under RBI's '75 Digital Villages' Programme: To advance RBI's mission of 'Har Payment Digital' forward, PayU has adopted five villages in Uttar Pradesh: Inampura, Palanpur, Sahanput, Manoharpur and Husainpur, spanning three districts -Saharanpur, Bijnor, Bulandshahr. Through a yearlong campaign promoting digital payments and their benefits, PayU will target approximately 5000 villagers aged 15 to 60, with a focus on SC/ST, BPL candidates, differently-abled, and women beneficiaries from rural households. This transformative initiative aims to turn these villages into digital payment enabled villages.

About PayU

PayU, India's leading online payment solutions provider, is regulated under the Reserve Bank of India and has advanced solutions to meet the digital payment needs of the Indian market. PayU India aims to create a full-stack digital financial services platform to serve all (tapped and untapped) financial needs of customers (merchants, banks and consumers) through technology.

PayU provides payment gateway solutions to online businesses through its cutting-edge and award-winning technology. PayU is one of the leading payment gateways in India & has empowered 5 lakhs+ businesses, including leading enterprises, e-commerce giants and SMBs. It enables businesses to collect digital payments across 150+ online payment methods such as Credit Cards, Debit Cards, Net Banking, EMIs, BNPL, QR, UPI, Wallets, and more. It is a preferred partner in the affordability ecosystem, offering the maximum coverage of issuers & easy to implement integrations across card-based EMIs, pay later options and new-age cardless EMIs. PayU offers merchants best in industry success rates while ensuring a seamless checkout experience.

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